Keranique review

Keranique Review: Does It Really Work?

Written By : Rohit Dwivedi, M.D.   ✓ Fact Checked

The Complete Keranique Hair Regrowth System is a four piece kit designed specifically for women with fine, weak and thinning hair, that claiming to stimulate healthy hair growth and treat hair loss.

(Last Updated on November 29, 2022)

Hair loss is not exclusive to men, it can happen to women too. It is thought there are about 21 million women that suffer from hair loss.

There are many factors that can cause hair loss in women. These include medical conditions, hormone changes during pregnancy or menopause or age. Stress, lifestyle factors and your genes can play a role too.

Many of us may wish we had the long glossy tresses of the Kardashian girls. In reality when your hair starts thinning, where do you turn for help.

Keranique is a hair regrowth system that promises a multi-targeted approach designed to help women regrow thicker, longer, stronger healthy hair.

Can this be true? Let’s delve in a bit deeper.

What Is Keranique?

keranique hair loss treatment

The company that produces this product is International Hair Institute LLC and it is marketed by Atlantic Coast Brands. It has celebrity endorsement from Dr Sonia Basra, a regular guest host on The Doctors TV Show.

The company markets its product via infomercials on national TV. There are a lot of “before and after” pictures on their website.

The system comprises four products, a shampoo, conditioner, lift and repair treatment spray and a hair regrowth treatment.

They claim to be The #1 Hair Regrowth System For Women in the U.S.A” . They further claim:

The Complete Keranique Hair Regrowth System is a four piece kit that marries both the science of a clinically proven hair regrowth treatment with true premium hair care for thicker, fuller, healthier-looking, more manageable and more beautiful hair instantly.

Is there any substance in these claims? Let’s look at the products offered and what they contain.

Product List

As we mentioned there are four products in the range. They are:

Scalp Stimulating Shampoo

This is a sulfate-free shampoo and claims to be designed especially for thinning hair to gently deep clean and stimulate the scalp. It also claims to nourish and rejuvenate the hair follicles.

Volumizing Keratin Conditioner

A conditioner that apparently penetrates hair to help thicken every strand and repair the outer protective layer. It can help reduce frizz and breakage, mend split ends and restore shine.

Lift and Repair Treatment Spray

This may add volume, lift, fullness, body and bounce to your hair.

Hair Regrowth Treatment

Claims to be designed exclusively for women’s unique body chemistry. It will apparently address hair rejuvenation and offer hair regrowth with continued use.

Keranique Ingredients


The sulfate free shampoo, conditioner and treatment spray do not contain any ingredients that pertain specifically to hair regrowth. They do contain:

  • Keratin: this has been shown to stimulate hair growth.
  • Antioxidants: may protect the hair from UV damage.

The only product that contains an ingredient that has been shown to help with hair loss is the Hair Regrowth Treatment. This contains;

  • Minoxidil: this is an FDA approved ingredient safe up to 5%. There is 2% in this product. This has been shown to be effective in hair regrowth.

It is worth noting that while Minoxidil is FDA approved, Keranique is not.

How Does Keranique Work?

how it works

The company describes this as a 3 step system.

Step One

Use the Shampoo and conditioner to cleanse the hair and reinvigorate the scalp.

They claim their formulas are specific to the needs of thinning hair.

They may thicken, strengthen and help repair the hair shaft.

They may also reduce frizz and breakage, mend split ends and restore shine.

Step Two

The Regrowth Treatment which contains Minoxidil should be applied to thinning areas.

This is the only product that contains an ingredient proven to combat hair loss.

It has a patented Easy Precision Sprayer to target the area where it is needed.

Step Three

The Lift and Repair Spray claims to have a combination of treatment and styling product to add lift and shine to your hair.

It also states that their revolutionary formula has been proven by a third party clinical study to give 24 hour frizz control and mend 96% of split ends.

I have been unable to find whether this study has been published.

Suffice to say, while you can help split ends look better, once they are split they cannot be fixed.

Does Keranique really regrow hair?

The company says that this is one of the best hair regrowth treatments available today. The product contains minoxidil which will help produce more hair and thickens your hair. consumers have seen results fast. With people noticing hair regrowth in less than 120 days!

Read also: TOP 3: Best Hair Loss Treatments For Women Reviews

Keranique Side Effects

There may be some ingredients which can cause itching or irritation if the scalp.

As with anything new it is advisable to do a patch test first.

Customers report warnings on the packaging that the Hair Regrowth Treatment.

This product containing Minoxidil should not be used:

  • If you have heart disease. It could cause chest pain, rapid heartbeat, faintness, and dizziness!
  • If you have no family history of hair loss and you do not know the reason for hair loss.

Keranique Reviews & Complaints

The company is registered with the Better Business Bureau. It has an A+ rating, despite having 175 complaints and 9 negative reviews.

Reviews of these products are mixed. There are few reviews of the system as a whole.

So let’s look at the ones for the Hair Regrowth Treatment.

Of 235 reviews on Amazon it is rated 3.4* with 57 percent above average and 43 percent average or below.

Some customers are very pleased with the results they have seen.

Jackie Southerland writes:

After an illness, I lost a lot of my hair. Keranique helped my hair grow back over several months. It definitely works. I was out of it for two months and I started losing hair again. I have noticed since I started using it again, I have no hair loss in my brush.

There are many others that write in the same vein.

Judy reports:

I really can’t say enough good things about this product. I had seen it advertised and couldn’t imagine that it would work but as anyone that has thinning hair knows – you will try anything. Well it’s been almost 3 weeks and what a difference! Even my husband is impressed. I’m feeling so much better about myself!!!

On the other end of the scale there are many people who have seen no benefit from using this product.

Irene C writes:

I used the product for 3 months, along with the shampoo and conditioner, and saw no results. It was a very expensive experiment.

There are many customers who complain of irritation of the scalp. There are also some that claim the product made their hair loss worse.

Then there are numerous comments about the payments and auto shipping. Their marketing strategies are also questioned.

Sandra P writes:

Keranique marketing is very deceptive in nature. They do not blatantly come out and tell you the full amount that you will be charged for the product. In order to cancel your membership, you have to garner the remaining balance of your order. In regards to the effectiveness of the product, I did not notice a difference in my hair. But, Keranique needs to stop preying on innocent women.

We will look at the auto ship process in a bit more detail in a moment.

Keranique: Packages, Prices & Where To Buy

You can buy this product direct online from the company website. It is also available at other online and retail outlets like Amazon and Sephora.

The cost direct from the company is:

  • Keranique Hair Regrowth System: $49.95

This includes: Hair Regrowth Treatment, Scalp Stimulating Shampoo, Volumizing Keratin Conditioner, Lift & Repair Treatment Spray, Plus 3 Exclusive Bonus Gifts (Micro-Exfoliating Follicle Revitalizing Mask, $50 Reward Gift Card, 2-Piece Styling Kit: Hair Defense Brush & Hair Detangling Comb).

Shipping and handling is free.


To benefit from this offer you must agree to the companies auto ship programme.

This means that after 30 days you will be a 3 month supply every 90 days. Your credit card will be charged each time they despatch products, so a 3 month supply will cost $149.85.

You may cancel this at any time by calling their customer service department.

See below how the official site looks like.

keranique review official website

Refunds & Returns

The company offers a 120 day money back guarantee on this particular offer. This excludes shipping and handling.

It appears there are other offers from time to time so check when you purchase how long your guarantee will be.

You have to contact Customer Service to obtain a return number.

You then have 2 weeks to return any used or unused product, including empty containers.

Keranique Pros & Cons


  • Readily available online or at retail outlets.
  • It may help with hair regrowth.
  • May improve the thickness, volume and shine of hair.
  • It contains Minoxidil in one product, which has been clinically proven to help with hair loss.
  • It comes as a complete set.
  • 120 day money back guarantee.


  • You have to agree to an auto ship programme.
  • May cause hair loss.
  • High price point.
  • May not be suitable for all people. Check with your doctor if you are unsure.

Keranique Review: Final Verdict

keranique hair regrowth system review - verdict

There are many people that have found that this system works for them. It has helped with hairloss and thinning hair. On the flipside there are also many that found this product did not work for them. Some even report more hair loss.

The Hair Regrowth Treatment does include 2% Minoxidil, an ingredient that is FDA approved for the treatment of hair loss. There are however other products on the market that include the same or higher strength of this ingredient.

You have to agree to an auto ship programme when you purchase from the company website. You may be better off purchasing from a retailer. The downside of this is you don’t get the money-back guarantee.

As a man when you start losing hair, there are options open to you. You can cut your hair really short or cover up with a hat.

For women, our hair is our crowning glory. It’s not so easy to hide thinning hair. It may be this product will work for you and restore your luscious locks.

We laid out the facts, will you buy Keranique? Comment below and tell us what you think!

31 Replies to Keranique Review: Does It Really Work?

  1. I have used the product for over a week and the times I have washed my hair I feel like the hair loss has been much worse. After reading Amazon reviews and doing some research I will be discontinuing use of all of the products. I only wish I had done the research prior to purchasing the product. I have been experiencing hair loss for almost two years and was desperate for something that would help. Been to doctors who didn’t seem to care or think it was that big of a problem as I did start out with very thick hair. I’m so disappointed and will be requesting a refund.

    1. Good luck with the refund I couldnt get mine!
      I do not recommend this product AT ALL. Shampoo left hair feeling like straw!
      I did not agree to a three month supply, and like another scammed person wish I had done further research!
      If thing are too good to be true – they usually are !


  3. I was thinking about trying this product, but was not convinced that it works. It is sad, that the makers of Keranique, try to take advantage of people, who are already hurting because of hair loss. Thank you so much for your review.

  4. I purchased a promotional one month supply of Keranique. It turns out that by doing so, you agreed to the 3 month supply. I didn’t agreed, but they still charged my account. Now I have toget an authorization to return the products I didn’t order. This is a scam! And my scalp is very itchy from using this product. I am it going to use it any more. Be aware potential buyers.

  5. I would love to be a success story….BUT im a sceptic and the auto shipping is not in my best interest. So with that being said I will not be trying this product. I think people are foolish to give any company control over auto ship. I’ve also seen where the company argues with dissatisfied customers and canceling is like trying to flip pancakes with a fondue fork!

  6. I fell for the auto ship thing and by the time I received the package I had changed my mind and called immediately to send back and was conned into keeping with a credit of one month of $49.95. Was also told if I decided I didn’t like it I could return..not the way it happened today when I called to return because it is a bad product for me. Has not helped at all. Hair feels terrible. Was told because they credited me one month I have no refund and cannot return. Was also told they are not a member of BBB. I read here they are. Beware!!

  7. I used Keranique product for almost 3 months. I still have my bold spot , and my hair were dry and my scalp was also itchy. So I stop it, back on January 2019, spoke to a man from the company cause I wanted to returned it, but then gotten talked out to give it another chance. On March 5, I noticed that they tooled money out from my bank. I called them back and spoke to Christine that the whole package was over $150.00 which they failed to informed the consumer. The advertisements was $49.00 .

  8. I’m a 62 year old african american lady. I have a color and perm in my hair. I have only used Keranique twice and each time I have used this product, I have noticed a very large Clunk of Hair in my hand while rinsing out the Shampoo or combing through the Conditioner! I’m not happy with these results at all and i want a refund ASAP!

  9. After reading all comments I have decided not to try this, the auto shipment was scam sounding. I have in the past used hydrocortisone ointment on my scalp overnight & shampoo’d out in the morning with some success. This was recommended by my family physician. It did slow down the hair loss considerably but did not cause regrowth. Slow down is better than more loss to me.

  10. Biggest rip-off on the planet. Ridiculously expensive, terrible on your hair and when you try to cancel you can’t get a straight answer. Save your case and get to a qualified medical professional.

  11. I only shampooed and conditioned once and used the minoxidil product for two days. My hair started coming out by the handfuls. DO NOT USE THIS PRODUCT!!!

  12. I’m so glad I read these reviews. . . was just watching the infomercial and thinking of ordering. Such misleading ads and product promotion should not be allowed. I hope women reported this company and product as a scam. Lesson…we have to do our homework before falling for something. Sad but true.

  13. I used this for over 2 years and was really happy with the results. I stopped thinking it was where I was happy with it and I didn’t want to continue to pay the price for it. Well after 3 months I noticed my hair was starting to get thin again so I picked up where I left off and now its soo much thinner then it ever was. Do I continue or cant you go back to it once you stop. This is really giving me stress and that is a big cause of hair loss. What should I do????

  14. I may still try it but I will only buy it from a retail outlet. Got scammed once on another on of these advertised on TV products and I will never go through that again. I did use Viviscal and it worked very well for awhile but then stopped working for me.But no bad side effects or anything, at least.

  15. I’ve been using it and it’s has lessen my hair loss. I used to have handful of hair after washing and don’t anymore. The hair I have feels thicker and there’s small loss by hairline but new baby hairs that are thicker growing in…. it’s a process. I have always had very fine hair and lose hair from stressful jobs. My mom and dad have the same fine hair. There’s hair but see scalp…. I really think it’s for certain conditions not for all.

  16. I started out with 49.95 ending up with $313.95 WOW I tried to cancel it, not free to return. Had to pay shipping fees. They are not telling the truth. After all these reviews how is Amazon letting this happen?

  17. Just found out I am not alone!. What a fraud! Keranique Hair Regrowth Treatment does the total opposite of what it claims. I lost 40% of my hair using this product for a couple of months, and finally realizing what it was doing to me. The hair that did not fall out broke off. Left me with lifeless, stringy hair.Had to cut 5 inches off. Horrible product, do not use unless you want to go bald. Should be off market, and not sold. Why isn’t somebody or government agency take action and stop the sale of this product.

  18. …Will not try product as it contains too many negative reviews. I always do research before I purchase a product. Product is too pricey as well.

  19. I was just one click away from buying it, but something told me “go check the reviews first”. I am so glad I did. I wouldn’t wanna get stuck with a 3 months supply of a product I don’t really know that’ll work. Too expensive to give it a chance.

  20. I had a good experience with the product it stopped my hair from falling out that is so stressful for anyone to go through yes it made my hair dry AND stiff.I. would use the rinse there so called conditioner but at the same time.I was using a very deep conditioner and my hair growth came back to bad its to expensive for me now Good luck peoples

  21. I have been using it for 2 weeks and my hair is shedding more than ever. I called the customer service hotline and they said it was normal as the thin hair follicles are falling out and the product with help thicken the new hair! I will use it for another week and see if it stops.. if not I will stop using it.

  22. I always read the reviews before buy any product. But i don’t understand how a “serious” company like this, doesn’t answer any negative reviews about the product, and doesn’t answer any question of the customers. That is the first error that they do. Don’t trust in a company that does not care about the opinion of its customers.

  23. After reading all reviews, decided not to invest in this product. Just too many negatives about the product and the company.

  24. I have used the shampoo, conditioner, vitamins and serum for over a year. I realized that it really didn’t help me. I just spent my hard earned money. I could not use the minoxidil because I take blood pressure meds. I cancelled my auto ship on everything. It’s time to research on my own for other products that may work. I also tried viviscal and found that it really didn’t work either. One last thing, their customer service is awful.

  25. I have used the shampoo and conditioner for about 2 years. My thinning see thru hair is now healthy and I have about twice as much hair as I did just about 2 years ago. I am thankful for the shampoo and conditioner. I’ve never tried the other items except the 6 tiny ampules for $60. I definitely see a good difference.

    1. Also, I sometimes put a little Moroccan oil with the conditioner. And I use my kid’s No more tangles spray before combing out.

  26. I subscribed to KERATINIQUE about 6 months ago. I received the product and haven’t seen a big difference for my hair so I unsubscribed by calling to their customer service. But though I canceled my subscription they continue to sent me their products and charged my card!!! Last customer support I was trying to explain the situation just hang up!
    Never connect with this company! Have to change my card…. Horrible experience!

  27. I love kerenique it truly worked wonders on my hair, actually bright life back to it but the thing is YOU HAVE TO STICK WITH IT!!! I don’t order online I go into the store and purchase the kerenique hair system that way you don’t have to deal with auto shipping stuff. IT’S TRULY A MUST HAVE FOR MY HAIR. I’M A HAPPY PERSON ONCE AGAIN!!!

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